Who we are

We are an international, dynamic hospitality company which owns, co-owns, leases, operates and develops full-service upscale, upper upscale and lifestyle hotels, self-catering holiday apartment complexes and campsites in Croatia, Germany, Hungary, Serbia, and Austria. Since 2016 the Group has transformed from a Croatian domestic and locally focused company to an international dynamic hospitality group.

What we do

Our primary objective is to further grow our profile in the upscale, upper upscale and lifestyle market segments in the CEE region and Germany, whilst striving to create and realise shareholder value. We operate and develop our own brands, Arena Hotels & Apartments and Arena Campsites. In addition, through our majority shareholder PPHE Hotel Group Limited we have the exclusive right to operate and develop the international Park Plaza brand in 18 countries in the Central and Eastern European region and Germany, and the right to manage art’otel branded properties, allowing us to further grow our presence.  In 2022, through PPHE, we secured the license to operate Grand Hotel Brioni Pula, A Radisson Collection Hotel and this strategic cooperation is being further extended in 2024, with two Radisson RED branded hotels, in Belgrade and Berlin. Brands currently used by the Group include Park Plaza, art’otel, Radisson Collection, Radisson RED, Arena Hotels & Apartments and Arena Campsites.

How we do it

Our portfolio comprises 29 owned, co-owned, leased and managed properties with round 10,000 units located in selected resort destinations in Istria (Croatia) and Nassfeld (Austria), and major cities in the CEE and German region such as Zagreb, Belgrade, Berlin, Budapest, Cologne and Nuremberg. Our revenue is generated from different market segments comprising predominantly holidaymakers in Croatia and Austria with a more diversified business mix in Germany, Hungary and Serbia, where our portfolio caters for both business and leisure travellers as well as conference and trade fair delegates.